Canva is a design platform that has helped graphic designers and amateurs create amazing designs. The platform comes with a lot of features that have helped it maintain its relevance amongst other competitors.
When Canva was launched in 2013, most people had reservations about the platform but today, it plays a major role in the graphic design industry.
Is Canva the future of graphic design? To fully understand Canva’s role in the design world, you need to understand the platform.
WHAT IS CANVA?
Canva is an online graphic design platform used to create social media graphics. You can create flyers, presentations, posters, videos, logos, complementary cards, and many more on Canva.
One of the many advantages of using Canva is that it is user-friendly. All you need to do is select your preferred template for the design you are looking to create. You can either use the free version of Canva, or Canva Pro, depending on the features you intend to use. Canva operates in both online and offline modes, but you need to come online to access certain options.
WHAT ARE THE FEATURES OF CANVA?
Canva has so many amazing features, and the best part is they keep upgrading them to better versions. You can access all its features if you subscribe to the Pro version.
Any business can benefit from Canva, there are just a few limitations to what you can get on the platform. Based on the popularity of Canva, you can easily get any information you need about it online. Whether you need a guide to creating a menu with Canva for your restaurant or a guide on how to edit an image on Canva, you can find what you need online.
Here is a list of some of the best features of Canva;
- Background remover: This feature helps you remove unwanted backgrounds from your photo.
- Premium content: Canva has a lot of premium content you can use to improve your brand’s online appearance. You can get quality videos, images, audio, and many more.
- Instant animation: You can easily animate your graphics on Canva with the instant animation feature.
- Schedule social: Getting your brand noticed online is one factor that can boost sales for your business. You can post and engage on different social media platforms with this feature.
- Templates: There are thousands of templates on Canva, to use for your designs. All you need to do is feel in your preferred words or some other touch-ups.
- Resize design: If you feel your design is too big or small, you can resize your design with this feature
- Stay on brand: Aside from the name of your brand, the logo of the brand is another form of identification for your brand. This feature allows you to upload your brand logo.
Canva is designed to save its users time and money. As a brand owner, you can design a graphic for your brand by yourself with the already provided templates on Canva. As a graphic designer, you do not need to waste time to create a graphic from scratch. Canva provides convenience for its users.
IS CANVA THE FUTURE OF GRAPHIC DESIGN?
Canva is one of the best platforms for graphic design and may even be the most popular of its kind. Regardless of its relevance in the graphic design world, we cannot call it the future of graphics. The best way to put it is: “Canva plays a role in determining the future of graphic design.”
Graphic design is way broader and more complex than what Canva offers. There are different types of graphic designs and they include:
WEB DESIGN
- Advertising and marketing design
- UI and interactive design
- Motion graphics and animation
- Packaging design
- Game design
- Publication and typographic design
ILLUSTRATION
Canva mostly deals with advertising and marketing design which is just one area of graphic design. There is no doubt that Canva may upgrade its features in the future but for now, its main purpose is to create simple designs for brands.
While Canva might have taken up some of the jobs available for professional graphic designers, many design jobs are still exclusive to professionals. For example, UI and interactive design require a certain level of knowledge to accomplish a great outcome. Only a trained graphic designer can handle complex designs. This does not dispute the fact that Canva is a great design tool.
CONCLUSION
Canva has accomplished a lot in the design world and is likely to accomplish even more in the future. While the designs on the platform may be limited to a particular type, there may be some additions in the future.
Graphic design has evolved with time and still has a lot to offer in the future. Canva will undoubtedly be part of the future of graphic design.